50%
increase in conversion rate,
with 2x website traffic
5.7x
increase in ROAS
The Client
In this case study, we examine a retail marketplace that strives to become a prominent choice for individuals seeking natural and environmentally conscious products – including the special category of hemp products with its own particularities.
The primary objective was to establish a strong presence among the target audience when they search for clothing or homeware available on the eco-marketplace.
Activities
- Creative Strategy
- Creative Production
- Performance Marketing
- Digital & Social Media Marketing
- UI, UX iImprovements
- e-Commerce Website optimization - CRO
- Abandoned Cart Recovery - Automations
- Product Merchandising & Photoshoots
$1 – $4,999
1-10
Up to 500k USD
Marketing Goals
How many people know about the brand?
Are our products marketed properly? (messaging, visuals, testimonials/reviews)
Do we facilitate a seamless, positive shopping experience?
Be at the forefront of our target audience when they are searching to purchase clothing, aromatherapy or homeware in Canada.
Digital Channels
Results
Conversion rate increased by more than 50%, while at the same time website traffic increased by 2x.
Continues monthly improvement of performance in terms of ROAS and CPA, achieving 5.7x increase in ROAS over the course of 2 months.
All-time high
in orders and sales revenue with 250% YoY growth
Get a Growth Audit
Get an in-depth evaluation, identify areas of opportunity, and let us co-create a tailored strategic roadmap to drive measurable results.
Competitor Research
PPC Audit
Web Audit
Social Audit